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Print Show wraps up with more 2016 sign-ups

With a handful of companies already signed up for next year, such as Perfect Bindery Solutions, RISO, and So Recycle, and thousands of interested visitors walking through the doors, The Print Show wraps up today with confidence that it has done what it set out to do – help both large and small print companies to remain competitive in the market. Jo Golding and Rob Fletcher find out more.

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Grafityp had a successful show, selling several pieces of kit and signing up for next year’s show already. Pictured: Nigel Pugh and Carl Baldwin of Grafityp

“We have had more customers than we thought and have had a really positive show. I think next year will be even bigger,” says Lewis Price, sales director of Ashgate Automation.

For Ashgate, it was the Fastbind PUREVA XT perfect binder that has drawn in the most interest. Price explains that even though the machine was launched a year ago, it seems to have had a second wind this year. He says The Print Show, as the first national show they have exhibited at since the launch of the PUREVA, has been an ideal platform for the machine.

“For years we’ve wanted a print show like this and it’s equally important that it stays,” adds Price.

The Fastbind PUREVA XT perfect binder, showcased on the Ashgate Automation stand, brought in a lot of interest

We have had more customers than we thought and have had a really positive show

Print service provider, Helloprint, was also pleasantly surprised with the amount of interested customers coming to its stand, and was especially busy on the second day of the show.

The company was excited to launch its new service to the UK on the first day of the show. Sebastiaan Ram, marketing manager of Helloprint, says: “We responded to demand for an exclusive service with a best price guarantee.”

He says The Print Show has been the perfect platform for the firm and once it returns home, it will contact the 500-plus people that have registered with the company throughout the show.

Sebastiaan Ram, marketing manager of Helloprint (far right), says the company has registered over 500 people during the show

Z-Card, the creatos of The Print Show’s very own pocket guide, was pleased with the turn-out at the show and emphasised the quality of people coming through the doors. At the time of speaking to the company, it had seen an impressive 172 people at the stand, which displays a range of Z-cards such as maps of London and unique company business cards.

Over at Grafityp, there was a wide range of customers at the stand from different sectors of the industry. “We came here to get more into the commercial print side of things,” says Neil Stevenson, sales director of Grafityp. He also notes that the show has come to fruition at the ideal time, when UK exhibitions such as this have been neglected in the industry.

The Grafityp team showcased printers, media, and ink, and Stevenson was pleased to reveal that they have sold several pieces of kit during the show with plenty of good sales leads. The vehicle wrapping section of the stand caught many visitors’ attention, as well as Grafityp’s own brand media, though Stevenson says interest has been high across the board.

We're really pleased with not only the flow of visitors to our stand, but also the overall quality of those who have attended the show

Another big player at the show was Presstek, which had a big presence in the hall on stand F31. The digital offset company used The Print Show as a platform for the global launch of its new 52DI digital offset press. The 52cm landscape four-colour device has proved a big attraction at the event, with Presstek already taking down a number of orders for the machine and Turriff Printing Services of Scotland purchasing the show model.

Presstek revealed that it sold every piece of kit on its stand during the show 

Ian Pollock, sales director EAMER at Presstek, branded the firm’s appearance at the show as a ‘resounding success’, explaining that it has been able to sell all of the kit on its stand.

“We’re really pleased with not only the flow of visitors to our stand, but also the overall quality of those who have attended the show,” Pollock says, adding: “We are really looking forward to making connections with print companies that we have not yet done business with.”

Also full of praise for the event is Jonathan Naylor, sales and marketing director at finishing specialist Punchbind (stand P77). Naylor explains that the company has been using the show as part of a wider strategy to promote Cyklos, a Czech Republic manufacturer of finishing equipment.

On display on the firm’s stand has been the new RPM 350 PLUS auto perforator machine, as well as the new GPM450SA and GPM450Speed, semi-automatic, and automatic digital matrix creasing and perforating machines. Naylor says that the company has not only succeeded in promoting the Cyklos brand, but has also been able to collect orders and generate a number of key leads over the three days.

Naylor comments: “We are more than happy with how the show has gone for us as a company. Our main aim has been to let more people know about Cyklos as a brand and how it can help their company with the finishing side of things. We’ve been able to generate plenty of leads at the show and it puts us in a really good position moving forward in terms of bringing in new customers.”

Just down the hall from Punchbind is Qquote/Go Compare the Print, which has attracted plenty of interest from visitors due to their fondness of curly blue wigs. As well as being donned by Qquote staff, the blue wigs have also been spotted on the PrintIT! stand during award ceremonies as well as on some of the specialist speakers in the Diversification Zone. 

Focusing more on the company’s time at the show, Dan Fenwick of Qquote says the firm has enjoyed its time at The Print Show, generating plenty of interest in the services that it offers.

Fenwick adds: “Day two especially was really good for us; we were able to collect a lot of good leads. What has also been interesting is that the show has changed our opinion as to what our main market is. Previously, we were focusing more on print companies, but we have had a lot of interest from print buyers as well as a number of resellers.”

Fenwick concludes that the show has seen a good mixture of people and has enabled them to generate more interest in their business which, as a key goal of The Print Show, shows the importance of continuing this UK exhibition in the future.

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