The events had been due to take place in March at the NEC in Birmingham, but with the UK expected to still be facing certain Covid-19 restrictions until spring next year, organiser Easyfairs has switched the events to June.

Ahead of the physical events, the organiser will launch a monthly series of online Discovery Day events from January, allowing consumers to find out more about what might be in store at Packaging Innovations and Empack Birmingham.

Renan Joel, divisional director for Easyfairs UK and Global’s packaging events, says: “We have worked tirelessly as a company to put in place numerous safety measures to ensure we can deliver events to the highest possible standards.

“We have in fact run exhibitions in Germany, the Netherlands and Belgium successfully, all of which have been accredited by the industry standard SGS for adherence to the highest safety standards,

“However, with the UK government’s continuing social distancing measures, new lockdown in England and push-back on the go live date for exhibitions, it has become increasingly clear that we will not have the opportunity to organise the Birmingham event with the confidence that we will be able to open the doors at the start of March.”

Packaging Innovations and Empack Birmingham will now run from June 17th to 18th at the West Midlands venue.  

“Our team never stops and is working hard on shaping our digital offering and an exceptional event in June 2021, full of high-quality content and business opportunities,” Joel says.

“Events will definitely play a huge role in the economic recovery.”

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