So what’s your packaging hero from the past 50 years?
That was the topic of the latest #packchat on Twitter. The top five results were Tetra Brik, Modified Atmosphere Packaging, recyclable PET bottles, tamper evidence, and track and trace.
Have you seen this? http://vimeo.com/46439060
It was one of the highlights of an interesting #dmtalk twitter chat Tuesday afternoon on the strengths of direct mail.
It was with palms sweating, heart rate elevated, and eyes staring down the path towards another exhibition season that I began work on this issue of Print Monthly.