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Industry

Moonpig launches new baby card collection

Moonpig has teamed up with Heinz Family to launch a new range of cards paying tribute to parents and carers during the initial 12 months of parenting new-borns.

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The new range features seven card designs

The exclusive card collection launched in September, marking the month when most babies are born in the UK.

The range features seven designs, each depicting a funny, heart-warming or challenging parenting scenario, such as experiencing your first ‘poonami’ and food fights at dinner time.

Dale Boreham, senior cards design manager for Moonpig, comments: “The Smilestones card range was a great opportunity for us to shine a light on some of the more “real” parenting milestones and gave us the chance to create a range of fun and relatable cards.

“We hope that the likes of the poonami card design or Chundersaurus-rex card will resonate with new parents whilst also bringing back some funny memories to all those who shop the range.”

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