Flying the flag for print at Commonwealth Games
Banner Box and CMYUK worked together to provide the flags needed for the Birmingham event
Shining a spotlight on the industry
Friday, 12 Aug 2022 09:34 GMT
Banner Box used PONGS Supreme Fabric Flag Material along with its EFI VUTEK textile printer
Banner Box Print Solutions, a print and signage company based in Chesterfield, was able to supply flags used for the Birmingham 2022 Commonwealth Games using equipment, inks, and textiles from CMYUK.
The brief from the Games was to supply every flag required by the organisers throughout the Games, including the 72 competing nation flags that would be used throughout Birmingham, including the 25 event venues.
Banner Box worked on the project with its sister company Flagmakers, a specialist in hand sewn premium flags. The companies won the contract on the basis of price and technical competence after businesses were vetted by the Games.
Also provided were the much needed protocol flags of the Commonwealth Federation and other governing bodies, flags for the Athletes’ Parade in the opening ceremony, along with flags for the various medal ceremonies.
“We have a long-standing relationship with CMYUK for production equipment, materials and multiple consumables which made them the natural first choice supplier” says Ryan Shelton, director of Banner Box.
The project meant that over 7,000 flags were produced for the Games with four different variations created across the whole job to ensure the finishing was suited to each Commonwealth Games site.
The flags were digitally printed using Mimaki and EFI printer technology along with materials produced by PONGS which are available exclusively from CMYUK.
Flags
made from polyester that can be reused in the manufacture of second life
products
Shelton says: “We achieve accurate colour reproduction and importantly for flags, a high percentage print-through to the reverse of the fabric.”
Materials such as PONGS meant Banner Box was able to meet the Games’ responsible end-of-life commitments. Now the games are over many flags will be re-used at other sporting events or directed to the appropriate polyester recycling streams.
Speaking about the company’s growth Shelton adds: “Large sporting events are a fantastic shop window for our work. In our wider business we produce graphics for cultural events, retail, hospitality, and other sports branding. We have grown our business by using the Commonwealth Games as a steppingstone to compete and win other high-profile jobs and new clients by demonstrating competence and a track record of delivery.”
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