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Software providers raise a glass to packaging

Infigo, CERM, and HYBRID Software have debuted a unique new exhibition stand

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Infigo is celebrating its new partnership with HYBRID Software at this year’s Packaging Innovations

Software providers, Infigo, CERM, and HYBRID Software have continued their efforts to collaborate and bring people together at this year’s Packaging Innovations & Empack in Birmingham.

Experts from web-to-print at Infigo, workflow solutions at HYBRID Software, and MIS software at CERM are bringing a friendly approach to their stand with a pub and bar for visitors to connect and learn.

The stand is an opportunity for the three companies to celebrate with free drinks (including alcohol-free options) as it celebrates innovation and Infigo’s new partnership with HYBRID Software.

Through the new solution Connect: HYBRID, data is seamlessly synced between Infigo’s storefront and the rest of the workflow, helping to eliminate manual touchpoints, reduce costs, and increase revenue. 

Infigo is also collaborating with CERM in order to bring together Infigo’s e-commerce and personalisation skills with CERM’s estimating, workflow, and job management expertise to provide a complete package for label converters.

Paul Bromley, head of global sales for Infigo, comments: “The label industry is one of the fastest growing areas of print, growing at a rate of 4.8% year on year, which is why we’re so excited to announce our latest partnership […].

“Customers want to be able to order online, at any time of the day, and then receive an automated confirmation that the job has been received and when it’s likely to arrive.”

As a provider of personalised print and e-commerce solutions, Infigo is dedicated to creating new solutions working with a variety of software companies to encourage new types of talent and businesses into the workflow sector.

Bromley adds: “We’ve also seen a trend towards orders of smaller volumes. In short, we’ve shifted from demand of 1 customer ordering x 100,000 copies of a product to 100,000 customers wanting a personalised version of a product. However, traditionally, it hasn’t made financial sense for label converters and printers to take on this work. 

“Through the Infigo platform, and integrations with leading partners, such as CERM and HYBRID Software, it is not only possible to take on these jobs and fulfil them profitably but also opens up a whole new world of revenue opportunities.”

Visitors of Packaging Innovations can visit the three companies at their Innovation Inn to see demonstrations of how easy it is to design and personalise a beer bottle label sent through an automated workflow. 

If you’d like to share news or opinions with us feel free to email at news@printmonthly.co.uk or join in with the conversation on Twitter and LinkedIn.

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