Monday, 11 Jul 2022 10:07 GMT

Propack hits mammoth ethical milestone

Direct mail provider Propack has recently hit an ethical milestone by producing its 50 millionth piece of Ethical Mail.

Five years ago the company launched the trademarked postage brand which supports clients with access to sustainable paper supplies, a sustainable factory, and fair supply chains. Ethical Mail also offers a partnership scheme with the Woodland Trust, making Ethical Mail mailings carbon neutral.

After achieving accreditation for the ISO14001 Environmental Management accreditation and the Forestry Stewardship Council, Propack was awarded ten years of exclusive use of the Ethical Mail brand and logo by the Intellectual Property Office.

Over the past five years it’s been in use, Ethical Mail has been used by well-known brands such as AutoTrader, Parkinsons’ UK and Sue Ryder.

“Ethical Mail was born our of our desire and drive to be a fair, sustainable and ethical business,” says Jason Clough, managing director of Propack. “We are big believers of continuous improvement and are always exploring new avenues to improve our workflows, equipment and supply chains.

“Since 2018, we have created over 14,000sq m of new native woodland in the UK – the equivalent of 70 tennis courts – to remove 543,150kg of carbon dioxide from the atmosphere. None of this would have been possible without our clients, who have been incredibly receptive to the brand.”

Liz Thomas, head of individual giving at Farm Africa which is a user of Ethical Mail, adds: “Being associated with the Ethical Mail brand, and displaying its logo alongside our own, highlights to our supporters that we are serious about our ethics in everything that we do. We want to be bold and have an impact, promoting sustainable practices in all aspects of our organisation.

“Working with a partner like Propack aligns with our vision of building the resilience of rural communities in eastern Africa.”

If you have any news, please email carys@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.