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Industry

SMP unveils inaugural mailing award winners

The Strategic Mailing Partnership (SMP), a body that represents and protects the interests of mailing houses across the UK, has announced the winners of its inaugural Strategic Mail Performance Awards.

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Winners celebrate the honours at the inaugural SMP Strategic Mail Performance Awards with SMP chair Judith Donovan

Eight Days A Week Print Solutions, The Lettershop Group and Communisis, took away five Golden Envelope Awards between them, while Eight Days a Week was also crowned overall Platinum Envelope Winner.

The awards celebrated the world of mail producers over the past 12 months, highlighting how companies made a difference to a client’s mailing or campaign.

The judging panel included Edwina Dunn OBE, co-founder of Dunnhumby; Mike Colling, founder of The Kite Factory; John Watson, the founder of Rapp and Chairman and chief executive of WNPC; Phil Ricketts of Royal Mail Wholesale; and Judith Donovan CBE, chair of the SMP.

“The awards attracted a great deal of interest with entries from mailing houses across the UK,” Donavon comments.

“Across the board, the entrants showed real innovation and results, demonstrating that mailing houses can originate award-winning campaigns as well as deliver them. We asked entrants to evidence the mail performance and all our winners surpassed our expectations.”

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