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Pre-Press

Collaboration for packaging automation at drupa

Four companies will be co-exhibiting to demonstrate how software and hardware can be combined to accelerate packaging printing

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Hall 8B, Booth A12

Esko, X-Rite, Pantone, and Enfocus will be co-exhibiting at drupa 2024 to demonstrate how integrated software and hardware can propel packaging printing forward.

Esko will demonstrate packaging software solutions, X-Rite will demonstrate colour accuracy, Pantone will represent colour solutions, and Enfocus automation.

The co-location will take place at the touchpoint packaging forum and will feature the Esko Store Visualizer, showcasing an Esko virtial store. This enables users to enter a virtual realm through augmented reality (AR) and virtual reality (VR), and experience the potential of Store Visualizer’s Consumer Insights module.

Two brand owners will deliver keynotes on how they accelerated their ‘go-to market process’ using Esko software. 

These are Mars, Inc which has been using Esko artwork management solutions for many years, and Coca-Cola which will explore navigating large-scale artwork management in a digital age.

Enfocus will feature the latest version of its wide-format package including the 24.03 update of Pitstop Pro for PDF proofing and automated nesting tool, Griffin. These two solutions now work together under one unified wide-format printing workflow.

The company will also be showcasing its browser-based proofing solution, Review, as well as its popular all-in-one automation system, Switch.

Drupa 2024 will take place from May 28th to June 7th in the Dusseldorf Exhibition Centre, Germany.

If you have any news, please email carys@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.

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