University reimagines prospectus with new card approach
The university says the prospectus was designed in response to demand for authenticity and customisation among Gen-Z audiences
Keypoint Intelligence will sponsor and speak at four key events for FESPA including the upcoming FESPA Global Print Expo 2025 in Berlin
Keypoint Intelligence has been announced as the Thought Leadership Partner for The Federation of European Screen Printers Associations (FESPA), sponsoring four key events from March 2025 through to July 2026.
As part of the collaboration, the global data and market intelligence organisation will contribute to FESPA events through in-person and virtual speaking engagements, research reports, and ongoing content designed to inform and empower the industry.
Through the delivery of research, thought leadership, and strategic insights, Keypoint will aim to help industry professionals stay informed and make confident decisions. Sectors covered will include wide-format printing, textile printing, and production software.
Keypoint will focus its insights on what it deems the most pressing trends shaping the market, with core topics including artificial intelligence (AI) and automation, digital transformation, sustainability, and workforce challenges.
The first event featuring Keypoint as a Thought Leadership Partner will be the upcoming FESPA Global Print Expo 2025 in Berlin, which takes place from May 6th to 9th.
Keypoint Intelligence’s first speaker sessions under the partnership will be at FESPA’s SmartHub conference within Personalisation Experience 2025, which runs alongside FESPA Global Print Expo 2025.
In the first session, principal analysts Lisa Brown and Johnny Shell will explore how AI-powered tools enhance creativity, reduce waste, improve workflow, and customer interaction.
The second session is a roundtable highlighting how automation is revolutionising the way the apparel decoration industry operates. Keypoint lab director David Sweetnam will moderate alongside a series of industry experts.
Those interested in staying informed about Keypoint’s latest insights and upcoming sessions have been encouraged to visit the Keypoint Intelligence website, where more information can be found.
Anthony Sci, president and chief executive officer of Keypoint Intelligence, says: “Through our partnership with FESPA, we will deliver in-depth intelligence on the key trends shaping wide-format printing, textile printing, production software, and other production print sectors.
“By leveraging our market data, independent analysis, and consulting expertise, we empower businesses with the knowledge to make informed decisions and stay competitive in a rapidly evolving industry.”
Neil Felton, chief executive officer of FESPA, adds: "This partnership with Keypoint Intelligence allows us to enhance our thought leadership capabilities, ensuring that our global community, members of the specialty print and signage sectors, can gain deeper insights into the key forces shaping the future of print.
“AI, automation, digital transformation, sustainability, and workforce challenges are all major drivers of change. Through this collaboration, we aim to support businesses in making informed, strategic decisions."
