Industry Tips

Don’t Let Your Business Live In One Head
The Online Print Coach, Colin Sinclair McDermott, makes the argument that whether it’s yourself or a key individual in your company, relying on “invaluable” people could be the biggest risk to your business
Industry Tips: Compete on Value, not on Price
Colin Sinclair McDermott, The Online Print Coach, makes his argument for why keeping control of not only your image, but also your prices, is paramount in 2026
Industry Tips: Stop Ignoring Your Most Profitable Channel
Struggling to get traction for your leads or email marketing? In this Industry Tips, Colin Sinclair McDermott breaks down the best ways to utilise email marketing, including the dos and don’ts of reaching out to customers
Industry Tips: Fix the Leaks Before You Chase New Leads
The Online Print Coach, gives his advice on how to get ahead of your competition and ensure your business looks as good as it can when communicating with customers
Industry Tips: Why Being Good at Print Isn’t Enough Anymore
Colin Sinclair-McDermott, the Online Print Coach, takes a look at the evolution of print business owners, and gives his advice for efficiently running a modern-day print company
Industry Tips: Build Your Network, Nail Your Pitch
Perfecting your elevator pitch can be crucial in today’s economy in order to win new customers and partners. Colin Sinclair-McDermott, the Online Print Coach, gives his advice on nailing your pitch for various different scenarios
Industry Tips: How to Conduct Effective Customer Satisfaction Surveys
Colin Sinclair McDermott, aka The Online Print Coach, talks about the benefits of customer satisfaction surveys and how to best use them with your clients
Industry Tips: Setting the Stage for Success in 2025
Colin Sinclair McDermott, aka The Online Print Coach, introduces methods you can utilise in the coming months to review 2025 goals and ensure they are staying on track
Industry Tips: The Challenge of Knowing When to Expand Your Team
Colin Sinclair McDermott, aka The Online Print Coach, gives his tips on recruitment and seeing the tell-tale signs to increase your team, but in the most efficient manner

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