Email Marketing

Instant Impact

E-mail marketing, when done correctly, can achieve truly exceptional results. It is certainly the fastest medium to get your message across to the whole of the printing industry, as we can send any text- or HTML-based email out on your behalf to over 25,000 industry contacts within a three-hour period.

Our online database of contacts is far larger than our print mailing list as we have multiple contacts for each company, having gathered additional business data from The Print Show. Your company will receive the majority of feedback within 48 hours of the e-mail arriving in potential customers’ inboxes. You really will receive quick results with this medium.

Benefits of email marketing

Measured results

The service does not end with sending your e-mail out. After one week we will provide you with a full statistics report on how many e-mails were sent and how many reached their recipients.

Providing leads

We also provide you with perhaps the most important piece of information. Not only can we supply click-through numbers, we can also give you details on who those interested companies are.

This really is a list of hot leads—companies who are genuinely interested in your company or the products and services you are providing. E-mails that we send out typically include dynamic links, primarily in order to provide the recipient with more information about ­­­the product or service by directing them to the sender’s website. By sending the e-mail out on your behalf, we can monitor who is clicking on these dynamic links and what, specifically, they are clicking on.

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A relevant e-mail list

Databases are only as good at the data held on them. We make a point of validating every one of our database contacts every twelve months and currently we have details to over 25,000 contacts.

Specific targeting

As well as mailing to the whole database, we can be more specific in the selection process, such as by refining the list based on postcode area or company type.

A cost-effective medium

The cost to email the full Print Monthly database of over 25,000 contacts is £995. This is based on one mailing and assumes that copy is supplied by yourself. This includes providing full data and lead generation reports.

Business leads

We provide information on business leads in two files, in Microsoft Excel format. The first contains the dynamic links on which recipients have clicked, while the second includes full contact information for these companies. This data is subsequently yours to keep for future marketing purposes.

The ability to provide high quality and clean business leads is something that sets us apart from our competitors, helping you to identify new customers and future marketing opportunities.

eShot Design Service

If you are not familiar with HTML and would like some guidance with coding, we are able to offer an e-shot design service. Prices for this start from £295.

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