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Pureprint has shared details of the work it carried out to produce tour programmes and posters for the Oasis Live ’25 Tour
Print and marketing solutions provider, Pureprint Group, has celebrated the work it carried out such as print tour programmes and posters for the ongoing Oasis Live '25 Tour.
The reunion tour, which marks Oasis' first live appearances since the band split in 2009, was first announced in August 2024, with 17 dates across five cities in the United Kingdom and Ireland, with three extra dates subsequently added due to high demand.
Most recently, the Britpop band finished a five-gig run at Wembley arena, with the final performance taking place on Sunday (August 3rd).
Pureprint was tasked with producing programmes and posters for the tour, which were sold both at the shows and at a series of official Oasis pop-up retail experiences across the UK and Ireland.
A video released by Pureprint on LinkedIn over the weekend (August 2nd) shows the merchandise being printed on a lithographic press, potentially with the eight-colour HEIDELBERG Speedmaster XL 106-8PL that the company purchased in October 2024, to replace a previous four-colour model.
A video detailing the work for Oasis was released by Pureprint on LinkedIn
Speaking about the collaboration on LinkedIn, Pureprint says: “It’s been amazing to see premium print playing a key role in one of the biggest cultural moments of the year.
“A bunch of the team have already been to shows, with more going this week and throughout the summer.”
The news comes amid a number of changes at Pureprint, including new kit installations and the appointment of new staff members at the group.
Pureprint Imprint, the wide-format arm of Pureprint, recently invested in a Durst P5 350 HS press in response to growing demand for POS and out-of-home campaigns.
The investment aims to support growing demand for retail point-of-sale (POS) and out-of-home (OOH) campaigns, positioning Pureprint Imprint to deliver a faster and more responsive service to an expanding base of retail clients and brand partners.
Earlier in July, Pureprint appointed Andy Lydiatt to the newly-created role of director of strategic growth, with Lydiatt tasked with leading strategic planning and execution across the group.
